and with conflicting goals as well. A proper and semantically interlinked Financial data with in-depth analysis with correct models that display the multiple trends empower the User with right decisions at right point of time with least risk.

Normally in Financial Domain, it is not “What is happening?” that satisfy the decision makers. The most important thing is to have a clear idea on “What is the pattern?”, “Why is this pattern?” and how will the forecasts become effective and plans be closer to the real scenarios and there is effective control. Our Product ensures that all these requirements are effectively addressed and the users get the real visibility and confident decision making. And we empower you fully by providing ...

• Correct information, right decision model on the information, 360° view of the measure through multiple dimensions and scenarios, actionable intelligence with proactive alerts, all together only can ensure that the financial performance is effectively managed.


• Strategies linked up with metrics to get your financial scores seen directly with the trends that take into account your target setting pattern, industry bench marks and actual performance.


• Scorecards and metrics linked up with multiple financial strategies to see the conflicting items, balancing items etc.,.


• The behavior of the business scenario better with multi-dimensional dashboards that points out to the contributing/inhibiting factors for measures with clarity.


• Business alerts in your mobile, E-Mail or through the system when some financial measures’ trends go bad.


• Any analysis, the way your brain wants - linking up any dimensions to facts dynamically to arrive at any kind of mapping and co-relations.

In highly competitive & interconnected environments for the Supply Chain, right insight into the cost, reliability, order fulfillment, distribution logistics, procurement and inventory level, the agility and the Quality aspects help the organizations to save huge money. The money saved in SCM operations is directly available unlike the sales. Releasing the locked up working capital in inventory enables the Organizations to use it for productive purposes. The organizations need to have a unified view of the working capital together with the operations targets and actual across all processes, so that the over-all purpose of increasing the profits is fully achieved. Towards this Organizations need a solution that will give them the right way of understanding the business, the key factors to be monitored and the complete set of patterns that help the organizations to run the business and monitor the same effectively. And enterprises need to look into lots of areas with the need for deeper insight in multiple areas where activities are taken up parallel with individual deadlines and targets.

Along with the lack of visibility, the inability to tag the outcomes and benchmarks to multiple activities & the inability to map to the proper process benchmarks, - all together make managing the performance a very tough task. It just becomes too much work force not put to productive use.

The SCM performance management solution ensures that Organizations benefit greatly by having their activities properly optimized with the right amount of resources used productively, assets & working capital is properly managed, buying is optimized, Supplier relationships are managed very effectively, satisfied employees, highly optimized inventory for efficient order fulfillment etc.,

The seamless interlinking of 1000+ KPIs based on SCOR standards, tagged to all related dimensions dynamically as needed and proactive event driven alerts ensure that Organizations see a tangible improvement in performance and return on their spending on the application.

Empower yourself with the technology from leaders proving you a process driven BI which ensures that the story of the data is understood through the flow so that there is a correct and semantic understanding of the data as well as the scenarios without any data interpretations at multiple levels differently.

Whatever be the business model, only the right insight in the market and customer areas enable the Organizations mitigate the risks, reduce uncertainties and perform well in market space. Companies face heavy competitions in the market and the business cycles are 3-7 times lesser these days. Unless there is a clear understanding of the market preferences, customer preferences, sales trends with the targets set, Channel Eco system etc.,. it is very tough to sell and survive in markets. Money spent on marketing efforts will have to reap benefits and within a reasonable time span. Otherwise it just becomes a lost effort and money spent. Building the right brand image, positioning to the right customers, having a highly satisfied customer group etc., are very important towards a successful market presence. Market always throw up opportunities some of which are obvious, some are hidden. To have a successful market presence or be a market leader, it is very important to have complete visibility as well as control on the marketing.

Few of the challenges that Sales and Marketing departments in Organizations have been facing include

• Need for increased operational efficiency and accuracy by avoiding error-prone, spreadsheet-based processes with disjoint data, reduction of overpayments,shortening sales cycle times,optimization at every sub process of the sales and marketing activity, growth with opportinities by getting on-time and accurate analysis, trends and alerts to take pro-active steps.


• Pressure to reduce risks to have a safe sustenance in Markets


• Need for evolving go-to-market models to be competitive


• Respond quickly to changing marketplace dynamics .


• Deploy more-sophisticated sales coverage models.


• Imperative to drive sales channel effectiveness by ensuring performance at every point in the sales and marketing activities.

Availability of right facts enables the sales force to reach their sales targets effectively. Along with the understanding of the micro segmentation of the markets and customers, preferences of the prescribers and the trends of the same from multiple perspectives, "selling " never becomes realistic. Availability of the full information to satisfy the prescribers, retailers & other involved parties is the key to sales. Without proper insights, sales targets themselves become either too ambitious or too low. Lot of times opportunities are lost by not just having a right perspective on the data already available. In highly competitive market scenarios, having a longer pipeline conversion time, greater customer churn and losing out on opportunities, even though seemingly not problematic , many a times lead to greater losses. And green market pastures are not readily available, it has to be retained and nurtured with proper sales operations and order fulfillment.

The product does empower sales operations all these aspects. The product links the complete sales metrics with the sales strategies seamlessly and enables the Organizations to get their goals achieved. The enablement of interlinking the metrics not alone with the targets, but also with the benchmarks and tolerance limits ensure a tighter control. The availability of collaboration with all these ensure that there are coordinated efforts towards getting the sales performance effectively managed and operations handled with maturity and made more effective with minimal efforts.

The dashboards from the application product enable the understanding of the reasons for the performance of the metrics. It enables the dimensional analysis from multiple perspectives like Period, Geo, Brands, etc.,. and multiple scenarios like planned, forecasted etc.,.. This enables the information to be understood in the right semantic sense at every possible dimension there by giving the answers to "Why?" for the behavior of a particular business fact. The process driven insights with sophisticated even driven alerts enable the application to deliver the proactive intelligence to be able to manage risky and adverse situations effectively.

With powerful technical capabilities, the product enables the Organization to achieve the highest benefits in terms of addressing the sales needs completely by managing the pipeline effectively , sales orders fulfillment to the highest satisfaction, customer retention, effective receivable management etc.,. All these together ensure that the money spent for sales activities return sufficiently and speedily.

Empower yourself with the technology from leaders proving you a process driven BI which ensures that the story of the data is understood through the flow so that there is a correct and semantic understanding of the data as well as the scenarios without any data interpretations at multiple levels differently.

The solution enables that the Organizations get the right Insight perfectly together with a clear mapping with the prescribers and prescriber profiles, market understanding, markets, plans, plan enablement, forecasts, actual sales, channel framework, Customers they have and so on. This ensures that their understanding on Customers and prescribers is full and also mapped to the other dimensions and this ensures that there is a tangible outcome. Thus the clarity that product is not merely giving the details, the details are linked up appropriately with the items all of which together decide the outcome that is measurable in terms of revenue/profits.

The complete interlinking from the Market strategies with metrics, KPIS, customer management goals and the unified view of all these ensure that Organizations are able to map and retain their right customers / prescribers fully and properly. The metrics seamlessly interlink with the dash boards to get the "Why?" of things. The enablement of collaboration & event driven alerts ensures that not only the customer insight facts give the details; the market initiatives become matured with an actionable intelligence.

The complete interlinking from the Market strategies with metrics, KPIS, customer management goals and the unified view of all these ensure that Organizations are able to map and retain their right customers / prescribers fully and properly. The metrics seamlessly interlink with the dash boards to get the "Why?" of things. The enablement of collaboration & event driven alerts ensures that not only the customer insight facts give the details; the market initiatives become matured with an actionable intelligence.

Empower yourself with the technology from leaders proving you a process driven BI which ensures that the story of the data is understood through the flow so that there is a correct and semantic understanding of the data as well as the scenarios without any data interpretations at multiple levels differently.